Meet Mr. Bollapally Srikanth the inspiration for modern farmers.
Bollapally Srikanth’s has been a success story to take Inspiration from. He is a leader in Indian Floriculture Industry and he has shown the world how true aspirations matched with hard work and effort in right direction can help one rise to great heights in short span of time.
The blooming agricultural fields in the vicinity of Doddaballapura near Thupugere tell the success story scripted by a small town man from Telangana in the last 20 years through flower trading and floriculture.
Hard work, dedication and willingness to implement modern farming techniques has helped him to become a known face of Indian floriculture.
Coming from a family of agricultural background, 40-year-old, Srikanth had dreamt of owning a land and do farming 22 years ago. However due to poverty, he had to leave his hometown Bodan in Nizamabad district to start his career in Bengaluru in 1995. While Srikanth was assigned to supervise a newly set up green house project of a floriculture company near Bangalore and was entitled to earn a salary of Rs 1,000 per month.
After two years of working in the same floriculture company, he had gained a lot of knowledge in this line. By saving from his two year’s salary of Rs 24,000, he planned to start trading flowers on his own by sourcing from different companies, farmers and other distributors. He starting his trading business in a small 200 square feet place in Wilson Garden, Bengaluru which also was his residence. He used to go out collect flowers from the growers, pack and parcel the flowers to the customers all by himself. Later he hired two employees to help him in his work, as he started getting more orders by supplying to restaurants, wedding and other events. After initial success he slowly started promoting a lot of growers from Ooty, Coorg, Kodaikanal and other places.
What they grow in their farm is not enough to meet their demand from trading business. To bridge this gap, they are sourcing flowers from different growers in India and also from other countries like Thailand, Holland and Australia. Besides imports they also export to Dubai. They are one of the most respected supplies in restaurants and many other events held in the city.
Adapting improved technology for better business
Speaking about technology, Srikanth says, “It has been four years since we started growing by using latest farming techniques”. Srikanth has implemented following technologies at his farm:
- Greenhouse Greenhouse/Polyhouse to grow his flowers as a first step in high-tech agriculture with an objective to provide the optimum growing conditions for his high quality planting material for crops like Gerbera, Gypsophilia, Carnations, Roses and other filler crops.
- High tech agriculture was supplemented by the use of drip irrigation, fertigation mechanism, use of right kind of water soluble fertilizers, soil enrichments, neem cakes, judicial use of pesticides and insecticides and growth promoters and growth retardants.
- To control the right quality of sunlight he chose correct greenhouse covering and to control the amount of sun light right shade percentage of shade net. He also used insect nets on the perimeter of greenhouses to achieve his goals of reduced use of pesticide and thus augmenting integrated pest management.
- He used air circulation fans inside polyhouse to regulate the humidity and used geo membrane/pond lining for rain water harvesting and meet the peak water demand.
The above modern farming tools helped him achieve the success and fulfil his dream.
Suggestions to the youngsters who are aspiring to be a farmer
“Serious growers are not entering in agriculture as it needs lots of money and involvement. Today many of the growers are coming into this business because of other benefits like getting subsidies from the government body. If one has to take up farming, the chance of success is higher only if the owner himself is involved in to this business,” says Srikanth. As per him it’s a better job than any other professions like software engineering or medical. If they adopt right technology and get involved seriously. They should have same enthusiasm from beginning to end to make it big.
Four sutras to his success
- . Quality product
- . 100 percent commitment in work
- . Consistent supply
- . Using updated technology
“In the span of nine years Rs 5 lakh turnover to Rs 40 crores as flower trader”
Since the inception of his flower trading venture ‘Om Sri Sai Trading’ in 1997, and ‘Sai Flora Trading’ in 1999 Srikanth could achieve a business turnover from Rs 5 lakh to present Rs 40 crores annually. However, he didn’t stop it there but he took a step ahead by fulfilling his long pending dream of being an aspiring farmer himself.
After purchasing his farm land near Doddaballapura, he started his floriculture project ‘VensaiFlori Tech’ in 2012. First year they started growing flowers under ten acres of greenhouse/polyhouse which is now extended to 30 acres under protected cultivation. He is planning to extend the acreage in near future. His last year turnover from this business was Rs 9 crores and he is expecting Rs. 12 crore turnover in this financial year. In the last two decades, the number of employees working for him has increased from 2 to 40 numbers.
Not just Srikanth, even his better half, Raga Srivanthi is also part of his floriculture business since they got married more than a decade back. She is actively involved everyday by communicating to customers and taking orders. Also their son Harshavardhan and daughter Moksharee are also passionate towards farming, as they dedicate their free time in helping their parents in the farm. He claims farmers are his mentors and guide, as in his initial stages the farmers had helped him in getting flowers as people were concentrating on exporting outside then.
TheAgrihub is proud to present the motivational story of Srikanth.
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